The Conmebol Libertadores launched its first ever sticker album in collaboration with Panini, the renowned company for making the sticker albums of the World Cups and other significant events. The South American governing body presented the album at a special event held at the iconic Maracanã, home to the 2023 final.
All seven Brazilian teams who have qualified for this edition will be in the album, which will have 590 stickers, including 70 special cards. Former Flamengo striker and Gremio legend Maicon were among the Libertadores champions who attended the event.
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The Libertadores brand continues to increase
The launch of a sticker album is just another sign that the Conmebol Libertadores is growing as a brand, with more marketing presence than in the past as it connects with fans on many different ways. The tournament became part of the EA Sports FIFA videogames a few years ago, and started to broadcast games internationally.
¡Llegan las figuritas PANINI de la @CONMEBOL @Libertadores!
A partir de este viernes, se pone en venta el primer álbum del torneo de clubes con más pasión del mundo.
¡A disfrutar de la #GloriaEterna! 🏆 pic.twitter.com/1VIOe0hLnq— Alejandro Domínguez (@agdws) June 20, 2023
This album will not only include each team’s players, but also information about all participants, as well as facts about the most emblematic stadiums that we see in this beautiful competition. The 2023 Conmebol Libertadores final will take place on Saturday, November 4, at the Maracanã.
