Former Brazilian legend Ronaldo has signed a new high-profile client for his sports marketing agency Octagon Latam. This is Rodrygo, a young talent aged only 23 playing for Real Madrid.
With only a little more than 4 years of professional career, Rodrygo already has a very extensive track record with the Madrid club, notably winning a Champions League and a Club World Cup. As a champion, he appears to be one of the most promising players of his generation, with more than 200 matches already played in the Merengue jersey.
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Ronaldo sees immense potential in Rodrygo, both on a sporting and marketing level. The objective for Octagon will be to offer the young Brazilian the same support that Ronaldo was able to benefit from during his career, in order to maximize his media exposure and commercial opportunities. A long-term strategic plan will be put in place, with the aim of protecting its brand image and finding the right partnerships both in Brazil and internationally.
For his part, Rodrygo says he is delighted at the idea of being able to collaborate with his idol Ronaldo. He sees in this partnership the unique opportunity to concentrate on the pitch, while developing his presence in the business world thanks to Ronaldo’s know-how and network.
